Boosting Sales & Engagement for COR – Centro de Ortopedia e Reabilitação

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Project Overview

COR is a healthcare provider specializing in orthopedics and rehabilitation services. The organization needed to improve its digital presence, increase visibility, and support online sales through a more structured, data-driven strategy.

The Challenge

  • Low online visibility in a competitive healthcare market

  • Underperforming eCommerce experience

  • Limited tracking and performance insights

  • Inconsistent digital communication across channels

Our Strategy

We designed a comprehensive digital growth plan focused on performance and scalability:

    • Website and eCommerce optimization for speed, UX, and SEO

    • Targeted SEO strategy to improve search visibility and authority

    • Paid advertising campaigns with conversion-focused targeting

    • Email marketing and remarketing funnels to re-engage visitors

    • Analytics setup for accurate performance tracking and decision-making

Execution

  • Optimized site structure and product pages for search and usability
  • Implemented keyword-driven SEO and content improvements
  • Launched and refined paid search and social campaigns
  • Built automated email and retargeting workflows
  • Integrated analytics dashboards for continuous optimization

Results & Impact

Key Takeaway

A structured, data-driven approach allowed COR to transform its digital presence into a measurable growth channel. 

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Organic Traffic

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Conversion Rate

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Cost per Lead

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